Skip to content
 
 
 
 
 
 
 
 
 
 
 
 

Is your business ready for voice search?

Is your business ready for voice search?

Artificial Intelligence is becoming more and more important in our everyday lives, especially via our smart phones. Whether its social media, streaming services like Netflix or as a voice that responds to our question about the weather.

Virtual assistants like Siri, Alexa or Google Assistant are not new but they are constantly being updated, improved and used by more and more people every day. You may already use these at home, but have you thought about how they could enhance your work day or more importantly how they could gain you more business?

Hey Siri, how do I make my business more successful?  

If only it was that easy. Apple’s Siri, Amazon’s Alexa or Google Assistant may not be able to solve the secret to business success quite yet, but there are ways they can help your business and productivity grow.

The most important thing to understand is that voice assistants are here to stay, so you need to make sure your brand gets heard, found and recommended. Although voice assistants seem all-knowing, they rely heavily on information they can find around the web about your business. So, you need to take ownership of your digital footprint.

Hey Google, how do I get my business recommended by voice assistants?

The first thing to do is to make sure that your company has a Google My Business profile and that its fully up to date with current information. This is really easy to set up and is completely free. Your profile can be updated by you at any time with new images, store hours, offers and more. It also helps you learn how customers are interacting with your business profile through the insights page.

Alexa, what else can I do to ensure my business is found?

These may seem obvious but make sure your company is on Google and Apple maps and the address is correct. Ensure your site is optimised for mobile as most voice searches are performed from a smartphone. Reviews and ratings on local sites help your company get noticed and enhance your local SEO, just make sure to respond to reviews (good or bad) in a timely manner.

Whether its Siri, Google Assistant, or Alexa, you want to make sure your business can be found and recommended by them. The use of voice assistance is only going to grow so it’s important to follow the steps above now to get a head start on your competitors.

*An earlier version of this article referred to Bing my Business, unfortunately this service is not yet available in New Zealand.

Disclaimer: The views and opinions expressed in this article are those of the authors and do not necessarily reflect the official view of Vodafone NZ. While Vodafone may make reference to a certain provider, product or service by its name, it does not constitute an endorsement. Vodafone excludes any and all liability or responsibility for any errors, inaccuracies, omissions, misleading or defamatory content.

main_icn_24_7_support 360-view 4g main_icn_Accessories main_icn_Add_or_Plus main_icn_Apps arrow-left arrow-right market_icn_Battery bill-or-report-mid block blog-hi-dark broadband-device-hi-dark broadband-mid broadband-device business calendar market_icn_Minutes main_icn_Camera main_icn_Chat cherries-points main_icn_Chevron_down main_icn_Chevron_left main_icn_Chevron_right main_icn_Chevron_up clock-hi-dark main_icn_Clock_or_Timed main_icn_Close community-or-foundation-mid main_icn_Community_or_Foundation connectivity converged-proposition customer-care dashboard-hi dashboard-mid main_icn_Dashboard data-mid market_icn_Data_Sharing market_icn_Deals main_icn_Delete delivery main_icn_Dislike document-mid main_icn_Download main_icn_Edit entertainment-hi-dark error-circle error-simple main_icn_Social_Facebook main_icn_Filter main_icn_Filter social-google-plus help-hi_1 help home-02-hi info-circle infographic-hi-dark country-or-international-hi-dark landline-or-call-mid main_icn_Landline_or_Call main_icn_Like market_icn_LinkedIn location-hi main_icn_Location mail-new-hi-dark mail-read-hi-dark mail-new market_icn_Screen_size main_icn_Menu market_icn_SMS mobile-broadband mobile-hi-dark mobile-mid main_icn_Mobile my-vodafone-mid main_icn_My_Vodafone network-signal-hi-dark network-signal-hi network-signal-mid main_icn_Network_signal offer-badge-percent market_icn_Offer_badge main_icn_Pause payg-hi-dark payg-hi payg-mid main_icn_PAYG social-paypal main_icn_Photos pie-chart play-hi-dark main_icn_Play_circle main_icn_Play_arrow main_icn_Add_or_Plus print main_icn_Privacy 0_rating 5_rating main_icn_Ratings record-hi-dark refresh main_icn_Bill_or_Report main_icn_Reports return-product roaming-hi-dark roaming-mid main_icn_Roaming search-hi-dark main_icn_Search security-hi-dark security-hi security-mid main_icn_Security settings-hi-dark settings-hi share shopping-trolley shopping sim-mid main_icn_SIM market_icn_SIM_Swap social-facebook social-google-plus social-linkedin social-twitter social-youtube main_icn_Student tail [Converted] text-mid main_icn_Text thumbs-hi-dark tick main_icn_Tick_simple top-up-hi-dark top-up-hi top-up-mid main_icn_Top_up tv-hi-dark main_icn_TV main_icn_Social_Twitter users main_icn_Viewed market_icn_Vodafone_store voice-of-vodafone-alerts-mid voice-of-vodafone-alerts warning-hi-dark warning-hi-dark warning weight white-paper-mid country-or-international-mid market_icn_Multinational social-youtube VF_Logo
Close dialog