Connecting the digital and physical worlds
It all starts with being connected, says Vodafone New Zealand’s Enterprise Director, Ken Tunnicliffe. “The roll out of the Rural Broadband Initiative lets rural businesses enjoy fast internet connectivity, opening up a range of possibilities for how they’re run, how they grow and how they keep customers happy.”
Vodafone delivers 3G services to almost 200,000 rural addresses across four million hectares of land, using 89 new and 264 upgraded cell sites. This enables businesses to improve farming output and manage farms more effectively. For rural households, this access to broadband and improved mobile coverage is helping to build stronger communities, create job opportunities and improve health and safety.
Better connectivity means farm managers can start working smarter. Tracking delivery fleets in transit, monitoring fertiliser application, testing the moisture level in soil and much more – all from their computer or smartphone.