Tanja Jujnovich of Vodafone New Zealand

Employees

A responsible business must also be a responsible employer. It is essential to our ongoing success that we ensure our people feel appreciated, inspired and have opportunities to develop and are motivated to excel.

Over the past year we have increased our workforce numbers significantly. The majority of these employees are in customer-facing roles. We have been actively recruiting NZ-based call centre employees following the decision to move our offshore call centre operations back to New Zealand.

Supporting Christchurch-based employees

We have approximately 40 employees based in Christchurch. Following the February 22 earthquake the first priority for Vodafone was to establish their location and safety and that of their families. Vodafone dispatched a team of structural engineers to assess its offices and retail stores. These engineers also assessed personal homes of employees.

Vodafone interviewed all affected employees to assess their safety and immediate needs. Issues included wrecked houses, trapped cars and traumatised children. Vodafone supported employees to address these issues, emergency accommodation was provided and employees provided the appropriate support for their situation. Each affected employee was granted a hardship payment to help them rebuild their lives.

Measuring employee engagement

The Vodafone People Survey is an annual survey of our performance as an employer. The survey which ran in late 2010 was completed by 94 percent of New Zealand employees, giving us a thorough indication of employees' views of the company. The survey's results are used to drive action to improve employee engagement and measure the effectiveness of our organisation and management.

Employee engagement is the key high-level performance indicator measured by the People Survey. The engagement index contains seven key questions that measure:

  • Commitment = overall satisfaction with Vodafone; rating of the company as a place to work; willingness to recommend the company as a place to work and pride in Vodafone and OpCo / Group Function
  • Retention= willingness to continue working for the company
  • Discretionary Effort = willingness to 'go the extra mile' for the company.

The results of the 2010 People Survey measured an increase in the Employee Engagement Index to 76 points, a gain of one point. This consolidates the gains over the past two years, with a total increase of seven points over this period. The engagement improvement was the result of a broad range of improvements, with the large increases measured for

  • ensuring the most talented people progress (+11% increase in favourability)
  • providing opportunities to learn to meet personal development objectives (+9%)
  • job conditions enable people to be as effective as possible (+6%).

The most significant decreases over the past year were measured against question asking whether employees believed the survey would be used constructively by management (down 3%) and whether employees believed the leadership team listens to employee's opinions and ideas (down 4%).

Employee fact box

  2011 2010
Total number of permanent and fixed term employees 1,634 1,367
Voluntary employee turnover 12.2% 14.3%
Number of women in snr management roles 9/42 4/27
Number of lost time accidents* 2 2

* Excludes accidents for employees travelling to and from work, but includes work travel

Vodafone People Survey Results: % of employees agreeing with the statement

  2010 2009
Vodafone is socially responsible (a good corporate citizen) 92% 93%
Vodafone is ethical in its business dealings 87% 83%
I am proud to work for Vodafone New Zealand 86% 86%*
The company takes a genuine interest in my wellbeing 74% 74%*
Overall, Vodafone is a good place to work compared to other organisations I know about 82% 83%
I am rewarded fairly for the work that I do 54% 53%*
Overall Engagement Score 76 75

* Figures restated for consistency in number rounding